UPDATE GIGS MEDIAUPDATE GIGS MEDIA
  • Home
  • Entertainment
  • Business & Finance
  • Education
    • Scholarships
  • Lifestyle
    • Health & Fitness
    • Travel
    • Dating & Relationships
    • Do it yourself
  • Tech
  • Privacy Policy
Facebook Twitter Instagram
Facebook Twitter Instagram
UPDATE GIGS MEDIAUPDATE GIGS MEDIA
CONTACT US
  • Home
  • Entertainment
  • Business & Finance
  • Education
    • Scholarships
  • Lifestyle
    • Health & Fitness
    • Travel
    • Dating & Relationships
    • Do it yourself
  • Tech
  • Privacy Policy
UPDATE GIGS MEDIAUPDATE GIGS MEDIA
Home » Meta to cut ties with Kenyan content moderators Sama and Majorel
Tech

Meta to cut ties with Kenyan content moderators Sama and Majorel

adminBy adminApril 18, 2023No Comments3 Mins Read
Facebook Twitter LinkedIn Telegram Pinterest Tumblr Reddit Email
sad-meta.jpg
Share
Facebook Twitter LinkedIn Pinterest Email


Meta, the parent company of Facebook and Instagram, has received an order from Kenya’s Employment and Labour Relations Court to cut ties with Sama and Majorel, its main content moderators in the country. This complicates Meta’s position as the defendant of a lawsuit last month, initiated by a group of 43 content moderators, who are accusing Meta and its partners of allegedly discriminating against them and enforcing unlawful dismissals. 

The group of content moderators are ex-employees of Sama, a content moderation partner that’s worked with Meta since 2019. They comprised the 260-strong workforce that Meta and Sama planned to lay off in Q1 of 2023. But last month, a Kenyan court stopped the layoffs from happening. 

Time reported in March that Majorel, Meta’s replacement for Sama and TikTok’s content moderation partner, is just as toxic to its workers as Sama was. The report stated that Majorel offers ”a fraction of the [Sama’s] pay and [subjects workers to] worse living conditions.” Kenya’s court subsequently barred Meta from engaging Majorel’s services, a move that came on the back of the group’s lawsuit.

The recent court orders have directed Meta not to engage third parties “through employment, subcontracting, or any manner whatsoever, content moderators to serve the Eastern and Southern African region through the 4th respondent (Majorel) or through any other agent, partner or representative, or in any manner whatsoever, engaging moderators to do the work currently being done by the moderators engaged through the 3rd respondent (Sama) pending the hearing of this application.” The court also maintained that Meta must engage only Sama for its content moderation needs in sub-Saharan Africa. 

According to a TechCrunch report, Majorel is decrying the court order restricting Meta from using its services, maintaining that such a move will adversely affect its business since it has already set up a hub and recruited hundreds of content moderators. 

Advertisements
Advertisements

“For as long as the interim orders made by the court preventing it from performing the content moderation projection remain in place, that the revenue it expected to cover the investments made by the 4th Petitioner (Majorel) is at risk and may be lost,” Sven Alfons A De Cauter, Majorel director, said in a court affidavit.

On the other hand, Sama explained that its contract with Meta had expired, and it is accruing a huge wage bill keeping the moderators with no job. According to them, the expired contract with Meta—without a subsequent re-engagement—means there are no new roles for these moderators to fill. 

Meta finds a new and unknown partner 

As Majorel and Sama await results from their separate petitions, Meta has employed the services of another content moderation partner for its Kenyan market, fuelling contempt of court claims by petitioners. A Meta spokesperson said Meta is working with “global partners.”

In the past, Sama and Majorel had to fire content moderators all over the continent, citing an inability to properly sift through content written in local languages. Considering this, Meta’s claims of having “global partners” begs the question of whether these partners are armed with enough personnel with a nuanced understanding of local African languages.

Get the best African tech newsletters in your inbox

More latest updates

  • PE-backed Medius acquires Expensya | TechCabal
    PE-backed Medius acquires Expensya | TechCabal
    by admin●June 8, 2023
  • Tingo Group will respond to Hindenburg research’s claims today
    Tingo Group will respond to Hindenburg research’s claims today
    by admin●June 7, 2023
  • Twiga confirms layoff of entire sales team as it changes commercial model
    Twiga confirms layoff of entire sales team as it changes commercial model
    by admin●June 7, 2023
  • NIBBS reduces processing fees for banking transactions
    NIBBS reduces processing fees for banking transactions
    by admin●June 7, 2023

Share this:

  • Tweet
Advertisements

Advertisements

Related

Share. Facebook Twitter Pinterest LinkedIn Tumblr Email
admin
  • Website

Related Posts

Israeli AI startup Ravin enters SA market

June 9, 2023

Can streaming platforms solve Nollywood’s distribution problem?

June 9, 2023

Ride-hailing drivers in Nigeria unimpressed by Bolt’s new N6000 bonus

June 9, 2023

Tingo denies Hinderburg allegations, appoints independent counsel

June 9, 2023

Payments in Zambia have a lot of potential, according to Cellulant

June 9, 2023

👨🏿‍🚀TechCabal Daily – Twiga prunes its staff

June 9, 2023
Stay In Touch
  • Facebook
  • Twitter
  • Instagram
  • YouTube
Don't Miss
Tech

Has NFT found its biggest mainstream proponent yet in Africa?

By adminApril 13, 2022

The past few days have been good for NFT in Africa—Nigeria and Ghana, to be…

Share this:

  • Tweet

👨🏿‍🚀 TechCabal Daily – MTN is accelerating mobile money in Nigeria

April 13, 2022

Didi shuts down operations in South Africa

April 13, 2022

Back from the future: How embedded finance changed the world

April 13, 2022

Can Hytch succeed where GoMyWay failed?

April 13, 2022

More African central banks are considering digital currencies

April 13, 2022

This bootstrapped drone startup is promoting smart farming in Zimbabwe

April 13, 2022

The Next Wave: Africa does not know itself

April 13, 2022

TechCabal Daily – Kenya’s new law for content creators

April 14, 2022

INDUSTRY EXPERTS DISCUSS THE GROWTH AND FUTURE OF FINTECH IN NIGERIA AND INDIA IN SYMPOSIUM BY CLI COLLEGE, NIGERIA AND CHRIST UNIVERSITY, INDIA

April 14, 2022

28 days after launching investment arm, Luno crosses 10m user base

April 14, 2022

👨🏿‍🚀 TechCabal Daily – The war for Twitter

April 15, 2022

Digital Nomads: Julian Owusu’s journey from football to fintech

April 15, 2022

In the wake of explosive accusations against Africa’s most valuable startup, Flutterwave co-founder speaks

April 16, 2022
Advertise with us
update gigs advert images
LATEST

Israeli AI startup Ravin enters SA market

June 9, 2023

Can streaming platforms solve Nollywood’s distribution problem?

June 9, 2023

Ride-hailing drivers in Nigeria unimpressed by Bolt’s new N6000 bonus

June 9, 2023
About Us
About Us

We are dedicated to bringing you news from around the world that is entertaining, educative, informative and self inspiring.. Your source for the lifestyle news.

We're accepting new partnerships right now.

Email Us: updatemedia050@gmail.com

Subscribe to Updates

Get the latest news from Update Gigs Media about entertainment, sports, lifestyle, art, design and business.

Facebook Twitter Instagram
© 2023 Designed by Ntechy Digital System.

Type above and press Enter to search. Press Esc to cancel.